Fitroo bars production according the original recipe
Starting the serial production of protein bars with various flavours and ingredients.
The task:
Fitroo by Khabib – protein bars suitable for halal food standards.
Client’s profile:
What the customer got
For 8 months – Fitroo by Khabib are produced by ChocoLab;
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9 flavours are currently in production;
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ChocoLab engineers have mastered each and every recipe.
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What we did
Setting up the existing production line for Fitroo by Khabib specs;
Further upgrading the syrup preparation facilities;
Primary consignment;
Starting the regular production.
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What we faced
The regular production started in September 2021, totalling in approximately 460,000 pieces annually.
The primary consignment was done in a week.
The engineers had the syrup preparation facilities upgraded for the new recipes;
The bars of different recipes had to be produced simultaneously.
Distribution
The distribution of the final product is performed by ChocoLab partner – Mira General Trading company
Fitroo bars are distributed through:
Automobile fuel station networks ENOC and ADNOC
Exports to Saudi Arabia, Oman, Qatar, Pakistan, Iran, Israel, Maldives
15000 retail shops all over the GCC
The biggest retail chains in the region including Carrefour, Spinneys and LuLu
MORE THAN 15000 SELLING POINTS
Distribution base Mira General Trading
Working with Mira General Trading provides you with comparable coverage and distribution area
By contacting us, you get not only professional work, but also absolute confidentiality of information!
Leave a request, and our managers will contact you. We'll answer all of your questions and come out with a solution to any task!
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